Daily business and managing it
After the business starts, the daily life is filled with customers, invoicing, responsibilities and continuous learning. The success of a company does not come from a good idea alone, but from how daily operations are managed – systematically, responsibly and in a customer-oriented way. Whether it is marketing, pricing, accounting or taxation, it is important for the entrepreneur to understand the basics and ensure that things are in order.
Well-managed finances, smooth customer service and proactive management of responsibilities strengthen the credibility and competitiveness of the company. At the same time, they support the entrepreneur’s own resources and enable growth. In this part, you will receive practical advice on how to get to grips with different aspects of the company’s operations – whether you are a sole entrepreneur, a team entrepreneur or a company hiring its first employees.
At this stage, consider/reflect:
- Make sure that your marketing speaks to the customer – a good product or service is not enough if customers cannot find it.
- Keep the finances under control – monitoring cash flow, accounting and tax matters are the cornerstones of an entrepreneur’s daily life.
- Know your responsibilities – Consumer protection, product safety and data protection also apply to small businesses.
- Take a systematic approach to hiring the first employee – being an employer also brings obligations.
- Take advantage of the opportunities offered by artificial intelligence and digital tools – they might help in both time use and customer acquisition.
What if the company is not profitable?
Business operations do not always progress as planned, and you may face surprising difficulties. If that happens, you don’t have to face them alone. If you notice that there is not enough cash flow or the income is not as expected, contact experts in time – for example, free business advisory services in your region, the national Talousapu advisory service or your accounting firm.
A controlled shutdown or halting operations is often preferable to a sudden crisis. Effective solutions for changing direction can be found when you act in time.
Company operations areas
Act responsibly
A responsible entrepreneur takes into account the environmental, social, and economic impacts of their operations.
Entice the customer through marketing
Customers don’t find your company by accident – marketing makes you visible and interesting.
Keep company finances under control
Track the flow of money and invoice on time to stay better informed. Accounting and budgeting also help keep the company under control.
Know the taxes
Entrepreneurs must take care of taxes themselves – at least check advance taxes and VAT obligations. In uncertain situations, you can always ask for advice from the tax authority or an expert.
Being an employer
If you hire an employee, remember the employment contract, insurance, and payroll. Employers also have other statutory obligations – find out about them before recruiting.